SMS
SMS that converts, with compliance built in
SMS that converts, with compliance built in
High-urgency sends, offer redemptions, and lifecycle follow-ups, with opt-out enforcement and STOP/HELP handling on every message.
High-urgency sends, offer redemptions, and lifecycle follow-ups, with opt-out enforcement and STOP/HELP handling on every message.
No credit card · No migration · One revenue metric moved in 30 days
No credit card · No migration · One revenue metric moved in 30 days
Draft an SMS for subscribers who haven't opened the app in 7 days. Include an offer and keep it under 160 chars.
Hi {{first_name}}, your plan is waiting.
Use {{offer_code}} for 20% off this week: [link]
Reply STOP to opt out.
Building campaign…
Content Creation
Write messages that work in 160 characters
Character limits enforced in the editor, not discovered after send.
160-character enforcement
Live character and segment counter flags copy that exceeds one segment during writing.
Auto-concatenation
Longer messages split and concatenated automatically; carriers display them as one on most devices.
Personalization in body
Use {{first_name}}, {{offer_code}}, or any profile field with fallback values.
Hi {{first_name}}, don't miss out — {{offer_code}} gives you 15% off.
Shop now: [link]
Reply STOP to opt out.
Variable
Value
Status
{{first_name}}
Sarah
{{offer_code}}
SAVE15
143 chars · 1 segment
Compliance
Compliance enforced on every single send
TCPA opt-out and STOP/HELP handling are automatic, not manual processes.
Check
Status
Description
TCPA opt-in verified
NA
Opt-out list
312 excluded
STOP / HELP
Auto-handled
Quiet hours
8 AM – 9 PM
Opt-out list enforcement
Users who replied STOP are permanently excluded from every subsequent send.
STOP / HELP auto-handling
STOP triggers immediate opt-out; HELP returns your configured business name and opt-out instructions.
TCPA compliance
Every recipient must have a valid SMS opt-in. Users without one are excluded before send.
Journeys
Put SMS where it drives the most action
SMS performs best for urgency, use it at the right step, not the first one.
Journey integration
Place SMS as a high-urgency follow-up after email and push go unanswered.
Event-triggered sends
Trigger on a specific user action: offer expiry, appointment reminder, milestone.
Scheduled sends
With quiet hours, deliver based on user timezone; avoid inconvenient delivery times.
No login in 7 days
"We've missed you"
Was the email opened?
Yes
No
"Still there?"
Wait 48 hours
Goal: Session started
“Before Sortment, one campaign took most of a week. With Content AI, we brief it, get copy, variants, and QA in hours, then push. We went from eight campaigns a month to over thirty.”
Divyeshwari Singh, PMM, Shopflo
Capabilities
Everything SMS can do
The full capability set — content, compliance, and delivery.
Content
160-char enforcement
160-char enforcement
Auto-concatenation
Auto-concatenation
Personalization + fallbacks
Personalization + fallbacks
MMS image support
MMS image support
Compliance
TCPA opt-in required
TCPA opt-in required
Opt-out enforcement
Opt-out enforcement
STOP / HELP auto-handling
STOP / HELP auto-handling
Suppression across campaigns + journeys
Suppression across campaigns + journeys
Delivery
Event-triggered sends
Event-triggered sends
Scheduled sends
Scheduled sends
Timezone-aware delivery
Timezone-aware delivery
Quiet hours
Quiet hours
Journey
Journey integration
Journey integration
Fallback after email + push
Fallback after email + push
Click tracking
Click tracking
Find the growth signals your team is missing.
Find the growth signals your team is missing.
Book a 30-minute call. See how Sortment turns opportunities into revenue.
Book a 30-minute call. See how Sortment turns opportunities into revenue.
QUESTIONS?
FAQs
How is TCPA compliance handled?
What happens when a user replies STOP?
Can I send messages longer than 160 characters?
Do I need to collect opt-ins myself?
Can SMS be a fallback step in a journey?
Secure & Compliant
Enterprise-grade security for world-class campaigns
Content Creation
Write messages that work in 160 characters
Character limits enforced in the editor, not discovered after send.
160-character enforcement
Live character and segment counter flags copy that exceeds one segment during writing.
Auto-concatenation
Longer messages split and concatenated automatically; carriers display them as one on most devices.
Personalization in body
Use {{first_name}}, {{offer_code}}, or any profile field with fallback values.
Hi {{first_name}}, don't miss out — {{offer_code}} gives you 15% off.
Shop now: [link]
Reply STOP to opt out.
Variable
Value
Status
{{first_name}}
Sarah
{{offer_code}}
SAVE15
143 chars · 1 segment
Compliance
Compliance enforced on every single send
TCPA opt-out and STOP/HELP handling are automatic, not manual processes.
Check
Status
Description
TCPA opt-in verified
NA
Opt-out list
312 excluded
STOP / HELP
Auto-handled
Quiet hours
8 AM – 9 PM
Opt-out list enforcement
Users who replied STOP are permanently excluded from every subsequent send.
STOP / HELP auto-handling
STOP triggers immediate opt-out; HELP returns your configured business name and opt-out instructions.
TCPA compliance
Every recipient must have a valid SMS opt-in. Users without one are excluded before send.
Journeys
Put SMS where it drives the most action
SMS performs best for urgency, use it at the right step, not the first one.
Journey integration
Place SMS as a high-urgency follow-up after email and push go unanswered.
Event-triggered sends
Trigger on a specific user action: offer expiry, appointment reminder, milestone.
Scheduled sends
With quiet hours, deliver based on user timezone; avoid inconvenient delivery times.
No login in 7 days
"We've missed you"
Was the email opened?
Yes
No
"Still there?"
Wait 48 hours
Goal: Session started
Content Creation
Write messages that work in 160 characters
Character limits enforced in the editor, not discovered after send.
160-character enforcement
Live character and segment counter flags copy that exceeds one segment during writing.
Auto-concatenation
Longer messages split and concatenated automatically; carriers display them as one on most devices.
Personalization in body
Use {{first_name}}, {{offer_code}}, or any profile field with fallback values.
Hi {{first_name}}, don't miss out — {{offer_code}} gives you 15% off.
Shop now: [link]
Reply STOP to opt out.
Variable
Value
Status
{{first_name}}
Sarah
{{offer_code}}
SAVE15
143 chars · 1 segment
Compliance
Compliance enforced on every single send
TCPA opt-out and STOP/HELP handling are automatic, not manual processes.
Check
Status
Description
TCPA opt-in verified
NA
Opt-out list
312 excluded
STOP / HELP
Auto-handled
Quiet hours
8 AM – 9 PM
Opt-out list enforcement
Users who replied STOP are permanently excluded from every subsequent send.
STOP / HELP auto-handling
STOP triggers immediate opt-out; HELP returns your configured business name and opt-out instructions.
TCPA compliance
Every recipient must have a valid SMS opt-in. Users without one are excluded before send.
Journeys
Put SMS where it drives the most action
SMS performs best for urgency, use it at the right step, not the first one.
Journey integration
Place SMS as a high-urgency follow-up after email and push go unanswered.
Event-triggered sends
Trigger on a specific user action: offer expiry, appointment reminder, milestone.
Scheduled sends
With quiet hours, deliver based on user timezone; avoid inconvenient delivery times.
No login in 7 days
"We've missed you"
Was the email opened?
Yes
No
"Still there?"
Wait 48 hours
Goal: Session started
AGENTS
CASE STUDIES
RESOURCES