Push notifications that reach the users who opted in, and no one else
Build, target, and send mobile push with opt-in status checked at every send, no manual list scrubbing required.
Trusted by lifecycle teams at
Build for every mobile surface
Title, body, image, and deep link, with character limits enforced before anything is queued.
Title + body + optional image
Character limits for iOS and Android flagged in real time during content creation.
Deep links
Route users directly to a specific screen or action inside the app on tap.
Rich notifications
Include images and action buttons in supported formats.
Target precisely, deliver at the right moment
Opt-in status checked per user, per send — users without opt-in are excluded automatically.
Opt-in enforcement
No push is sent to any user without a valid opt-in. Exclusion is automatic; no manual list management needed.
Behavioral triggers
Send when a user completes an action, hits a milestone, or has been inactive for a set period.
Timezone-aware delivery
Schedule sends based on each user's local time.
Use push where it works best
Push performs best as a follow-up, not the first touch.
Journey integration
Position push as a step after email; send only to users who didn't open.
Goal tracking
Tie push sends to a conversion event and track completion back to the notification.
Suppression and frequency
The same rules that apply to email apply to push.
“Before Sortment, one campaign took most of a week. With Content AI, we brief it, get copy, variants, and QA in hours, then push. We went from eight campaigns a month to over thirty.”
— Divyeshwari Singh, PMM, Shopflo
Everything push can do
The full capability set, content, targeting, and journey integration.
Content
| Title + body + image | ✓ |
| Deep linking | ✓ |
| Rich notifications | ✓ |
| iOS + Android | ✓ |
| A/B — title, body, image | ✓ |
Targeting & Delivery
| Opt-in enforcement | ✓ |
| Behavioral triggers | ✓ |
| Scheduled sends | ✓ |
| Timezone-aware delivery | ✓ |
| Quiet hours | ✓ |
Journey
| Journey integration | ✓ |
| Fallback after email | ✓ |
| Goal tracking | ✓ |
Reporting
| Click + open tracking | ✓ |
| Suppression + frequency caps | ✓ |
Find the growth signals your team is missing.
Book a 30-minute call. See how Sortment turns opportunities into revenue.
FAQs
What happens if a user hasn't opted in to push?
What is the character limit?
Can push deep link to a specific screen in the app?
Can push be a fallback step in a journey?
Do I need a separate push provider?
See what Sortment can do for your goals.
Book a 30-minute call. We'll walk you through Sortment with your goals, your data and your stack in mind.
No migration · Works alongside your existing stack